Tag: survey
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2 min read
Gamers’ Real-Time Demands: More Challenging than NG+
Read more: Gamers’ Real-Time Demands: More Challenging than NG+Gamers want real-time offers and micro-transactions — but only if they are useful. This is a key finding from The Psychology of Waiting, a survey of 2,000 US consumers conducted by VansonBourne and sponsored by Volt Active Data. Almost 85% of consumers…
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2 min read
The New Speed of Finance — Fraud Detection and Real-Time Expectations
Read more: The New Speed of Finance — Fraud Detection and Real-Time ExpectationsConsumer finances today largely exist online. More than 60% of consumers reported using a banking website and mobile app, according to The Psychology of Waiting survey, commissioned by Volt Active Data and conducted by VansonBourne. 19% reported using an investment app as…
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2 min read
How Millennials are Transforming Waiting
Read more: How Millennials are Transforming WaitingMillennials are at the forefront of influencing change across multiple industries. From Applebee’s to Harley’s, real-estate to football, millennials are changing how the economy works. Following basic economic principles, if you don’t meet the demands of this generation, your industry could lag…
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2 min read
Achieving Immediacy: Operating in a Real-Time World
Read more: Achieving Immediacy: Operating in a Real-Time WorldWe recently commissioned a survey of 2, 000 consumers, examining what ‘real-time’ means to end-users and the potential implications of making customers wait. We dug into the various industries where real-time experiences are crucially important: gaming, advertising, telecommunications and banking. And while…